One 2 One Toolkit

This integrated E-Marketing Toolkit includes nine core components to building an effective online interactive marketing campaign.

Blackburn Design will design a fully integrated set of marketing tools that create a cohesive message, voice and face to your target audience.

Brand your business with excellent integrated design and then start the valuable conversation.

One 2 One Toolkit offers Customer Direct Interactive Marketing takes advantage of low-cost, already available avenues for valuable customer feedback, referrals and loyalty.

With the One 2 One Toolkit, once we get pieces designed and accounts set up with some easy interface, turnkey website, blog, print and email services, you can, with a bit of know-how, manage your campaign yourself.

Or, if you don’t have the time or skill set, have us implement a montlly or quarterly marketing plan for you,including a series of newsletters withoffers; promotional offers with specific landing pages; online and print ads and direct mail to drive traffic to your web promotions’ blogs and social media pages that enocurage, monitor and lead the conversation with your customers.

You will be building and rewarding customer loyalty, and reaching new prospects through strategic andintegrated internet marketing. Track, modify, test your offers to hone your message, and attract loyal cusotmers whosing your praises and better yet – refer you to their network of friends.

The Core One 2 One Toolkit

The key to maximizing impact is excellent design, targeting to you exact audience, that is carefully carried through with key design elements and message into a fully integrated campaign. This branding is vital as it reinforces your unique value proposition... creating a memorable, relatable brand that even if you didin’t read a thing, you’d know what this business was all about .

Design does the heavy lifting, and applied consistently, is arguably the most important factor in the success of a marketing campaign. Design gives you your biggest return on Investment.

The Nine Core Components of the One 2 One Toolkit are:

Website & Promotion Landing Pages

Promoton Page Testing Offers & Message, E-Mail List Building
Search Engine Optimization

E-Mail Ad and Newseltter Campaigns

Targeted Offers & Customer Relationship Building E-Mail
List, Promotions & Coupons
Testing of Offers for Rewards & Referrals

Online & Print Ads

Banner Ads Driving Traffic to Site
Print Ads Driving Traffic
Location Targeted Ads to Demographics

Direct Mail & POP

Point of Purchase Promotions
Sign up for Rewards Program
E-Mail Opt-In Sign Up
Targeted Direct Mail to Promotional Landing Page

Blog & Social Network Marketing

Reward & Referral Programs
Social Media Presense and Monitoring Targeted Promotions

Blackburn Design

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